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Sold House Prices on Willoughby Road, London

The typical sold price on Willoughby Road in London (NW3) is £711,250 (median - half of the 103 recorded sales were below this)The middle price of the 103 standard sales recorded on this street since 1995: half sold for less, half for more. Less swayed by a single unusual sale than the mean, which matters on a street where a handful of sales is normal. With fewer than 3 recorded sales no median is stated - the actual prices are shown instead., recorded by HM Land Registry between Mar 1995 and Mar 2026. Sale prices here have ranged from £11,000 to £6,700,000. For comparison, the all-time average (mean) across every standard full-value sale is £1,262,184The arithmetic mean of every standard full-value sale on this street, all property types and all years since 1995 combined. Because it spans decades it typically sits below current values - see the year-by-year trend below for the recent level. - a whole-history figure, not a current price level.

£711,250 Median sold price, all years 103 standard sales
£2,750,000 Last sale 33 · 27 Mar 2026
£11,000 - £6,700,000 Range of individual sales 10 Mar 1995 to 27 Mar 2026
103 Sales recorded HM Land Registry, standard sales

Recorded sales on Willoughby Road

Newest first - the house number opens a free report for that address

No. Type Sold for Date Previous sale Change
33 Terraced · freehold £2,750,000 27 Mar 2026 £1,660,000 · 2021 ▲ 66%
Flat A, 8 Flat / Apartment · leasehold £1,550,000 19 Nov 2025 £711,250 · 2006 ▲ 118%
Garden Flat, 50 Flat / Apartment · leasehold £2,750,000 30 Sep 2025 £750,000 · 2016 ▲ 267%
50 Flat / Apartment · freehold £2,750,000 30 Sep 2025 First sale
18a Flat / Apartment · leasehold £2,350,000 6 Mar 2025 First sale
44 Detached · freehold £4,900,000 25 Oct 2024 £950,000 · 2000 ▲ 416%
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What the same homes did

Homes sold twice or more - the truest measure of the street

No. 33 · Terraced · freehold

£1,660,000 2021£2,750,000

▲ 66% over 5 yrs · 10.6% a year

No. Flat A, 8 · Flat / Apartment · leasehold

£711,250 2006£1,550,000

▲ 118% over 19 yrs · 4.2% a year

No. Garden Flat, 50 · Flat / Apartment · leasehold

£750,000 2016£2,750,000

▲ 267% over 9 yrs · 15.2% a year

Show the full analysis - price trend, scatter, type mix, area profile, rents

The full figures for Willoughby Road

Domovita is a UK property portal. Sold prices here come from HM Land Registry and are free to search - no account, no sign-up.

Every standard-market sale HM Land Registry has recorded on Willoughby Road in the NW3 postcode district. Sales data to July 2026 (HM Land Registry), updated monthly. England and Wales coverage.

Across the wider NW3 district (not just this street), the typical (median) sold price is ↑ 602% between 1995 and 2025, median-on-medianCalculated across the wider NW3 postcode district, not this street alone (one street rarely has enough sales each year for a reliable trend). We compare the district's median sold price in its earliest year with at least 10 recorded sales against its most recent complete such year - a median-on-median comparison. The current calendar year is excluded because its registrations are still arriving. ↓ 5% over the 2 years to 2025 Note: the mix of homes sold changes over time, which also moves this comparison - see the by-type breakdown.
Total salesA straight count of the standard sales recorded on this street, with the dates of the first and most recent.
103
10 Mar 1995 - 27 Mar 2026
Typical price (median)The middle price of the 103 standard sales recorded on this street since 1995: half sold for less, half for more. Less swayed by a single unusual sale than the mean, which matters on a street where a handful of sales is normal. With fewer than 3 recorded sales no median is stated - the actual prices are shown instead.
£711,250
all years, 103 sales
Lowest saleThe single lowest individual sale price recorded on the street in any year - one transaction, not a typical figure.
£11,000
Highest saleThe single highest individual sale price recorded on the street in any year - one transaction, not a typical figure.
£6,700,000

Standard sales only: auctions are counted, repossessions and company purchases are excluded from October 2013 onward. How we calculate these figures

Every standard full-value sale on Willoughby Road

square = new build, hollow = leasehold, grey line = same home sold again
Every standard full-value sale on Willoughby Road, by date and price £0£1.78m£3.55m£5.33m£7.1m 1995200020052010201520202025

Sales per year

Recorded sales per year on Willoughby Road 4819952000200520102015202020252026*1995: 3 sales1996: 4 sales1997: 5 sales1998: 3 sales1999: 2 sales2000: 3 sales2001: 2 sales2002: 6 sales2003: 6 sales2004: 2 sales2005: 3 sales2006: 8 sales2007: 4 sales2008: 1 sale2009: 0 sales2010: 4 sales2011: 1 sale2012: 3 sales2013: 6 sales2014: 5 sales2015: 2 sales2016: 3 sales2017: 3 sales2018: 0 sales2019: 2 sales2020: 2 sales2021: 5 sales2022: 4 sales2023: 1 sale2024: 5 sales2025: 4 sales2026: 1 sale; Coverage: to Jul - year to date
All 103 recorded standard sales on Willoughby Road - one mark per sale, no averaging. The price axis starts at zero. Thin grey lines join sales of the same home - the one true like-for-like comparison in this data. The bars beneath count the sales in each year; zero-sale years are left blank. * 2026 is incomplete (to Jul - year to date). (HM Land Registry, England and Wales.) Each mark is one standard (HM Land Registry category-A) sale on Willoughby Road: its position shows the completion date and the price actually paid. Colour is the property type; a square is a new build; a hollow mark is a leasehold sale. Grey connecting lines join consecutive sales of the same address. The bar panel beneath counts the sales in each calendar year - it is the sample size behind any impression the scatter gives. Nothing is averaged, smoothed or projected - and no estimate of today's value is implied.
Every recorded standard sale on Willoughby Road
AddressPostcodeTypeTenureNew buildPriceDateChange since previous sale
18 Basement And Ground Floor Willoughby Road NW3 1SA Flat / Apartment Leasehold No £310,000 10 Mar 1995 First recorded sale
48 Flat 2 Willoughby Road NW3 1RU Flat / Apartment Leasehold No £30,000 14 Mar 1995 First recorded sale
8d Willoughby Road NW3 1SA Flat / Apartment Leasehold No £74,000 22 Aug 1995 First recorded sale
22 Upper Ground Floor Flat Willoughby Road NW3 1SA Flat / Apartment Leasehold No £126,000 16 Feb 1996 First recorded sale
20a Willoughby Road NW3 1SA Flat / Apartment Leasehold No £86,000 12 Sep 1996 First recorded sale
22 Second And Third Floor Flat Willoughby Road NW3 1SA Flat / Apartment Leasehold No £244,500 31 Oct 1996 First recorded sale
48 Flat 3 Willoughby Road NW3 1RU Flat / Apartment Leasehold No £242,500 20 Dec 1996 First recorded sale
22 Upper Ground Floor Flat Willoughby Road NW3 1SA Flat / Apartment Freehold No £11,000 4 Jul 1997 -91% since 1996
26 Willoughby Road NW3 1SA Terraced Freehold No £485,000 1 Aug 1997 First recorded sale
8 Flat C Willoughby Road NW3 1SA Flat / Apartment Leasehold No £96,050 1 Sep 1997 First recorded sale
14 Flat 3 Willoughby Road NW3 1SA Flat / Apartment Leasehold No £89,500 19 Dec 1997 First recorded sale
48 Flat 1 Willoughby Road NW3 1RU Flat / Apartment Leasehold No £180,000 23 Dec 1997 First recorded sale
14 Flat 4 And 5 Willoughby Road NW3 1SA Flat / Apartment Leasehold No £185,000 19 Jan 1998 First recorded sale
24 Willoughby Road NW3 1SA Terraced Freehold No £776,500 24 Jul 1998 First recorded sale
8 Flat C Willoughby Road NW3 1SA Flat / Apartment Leasehold No £110,000 4 Aug 1998 +15% since 1997
26 Willoughby Road NW3 1SA Terraced Freehold No £1,275,000 19 Mar 1999 +163% since 1997
7a Willoughby Road NW3 1RP Flat / Apartment Leasehold No £152,000 21 May 1999 First recorded sale
18 Basement And Ground Floor Willoughby Road NW3 1SA Flat / Apartment Leasehold No £556,500 10 Mar 2000 +80% since 1995
14 Flat 4 And 5 Willoughby Road NW3 1SA Flat / Apartment Leasehold No £277,500 4 Apr 2000 +50% since 1998
44 Willoughby Road NW3 1RU Detached Freehold No £950,000 30 Nov 2000 First recorded sale
2 Willoughby Road NW3 1SA Terraced Freehold No £1,090,000 18 Sep 2001 First recorded sale
6b Willoughby Road NW3 1SA Flat / Apartment Leasehold No £225,000 21 Dec 2001 First recorded sale
14 Ground Floor Flat Willoughby Road NW3 1SA Flat / Apartment Leasehold No £250,000 12 Mar 2002 First recorded sale
36 Willoughby Road NW3 1RU Semi-detached Freehold No £957,000 13 Mar 2002 First recorded sale
50 Garden Flat Willoughby Road NW3 1RU Flat / Apartment Leasehold No £300,000 3 Jul 2002 First recorded sale
22 Second And Third Floor Flat Willoughby Road NW3 1SA Flat / Apartment Leasehold No £595,000 17 Jul 2002 +143% since 1996
33 Willoughby Road NW3 1RT Terraced Freehold No £234,000 15 Oct 2002 First recorded sale
7a Willoughby Road NW3 1RP Flat / Apartment Leasehold No £376,500 12 Dec 2002 +148% since 1999
6c Willoughby Road NW3 1SA Flat / Apartment Leasehold No £324,999 28 Feb 2003 First recorded sale
17 Willoughby Road NW3 1RT Detached Freehold No £1,285,000 30 May 2003 First recorded sale
2 Willoughby Road NW3 1SA Terraced Freehold No £1,550,000 5 Jun 2003 +42% since 2001
48 Flat 3 Willoughby Road NW3 1RU Flat / Apartment Leasehold No £500,000 27 Jun 2003 +106% since 1996
7b Flat 2 Willoughby Road NW3 1RP Flat / Apartment Leasehold No £370,000 1 Jul 2003 First recorded sale
7b Flat 2 Willoughby Road NW3 1RP Flat / Apartment Leasehold No £460,000 12 Dec 2003 +24% since 2003
27 Willoughby Road NW3 1RT Semi-detached Freehold No £1,400,000 11 Jun 2004 First recorded sale
48 Flat 1 Willoughby Road NW3 1RU Flat / Apartment Leasehold No £495,000 17 Sep 2004 +175% since 1997
7b First Floor Flat 3 Willoughby Road NW3 1RP Flat / Apartment Leasehold No £305,000 10 Jan 2005 First recorded sale
25 Willoughby Road NW3 1RT Terraced Freehold Yes £1,250,000 31 Mar 2005 First recorded sale
22 Upper Ground Floor Flat Willoughby Road NW3 1SA Flat / Apartment Leasehold No £292,000 2 Dec 2005 +2555% since 1997
48 Flat 3 Willoughby Road NW3 1RU Flat / Apartment Leasehold No £585,000 1 Feb 2006 +17% since 2003
48 Flat 1 Willoughby Road NW3 1RU Flat / Apartment Leasehold No £480,000 28 Apr 2006 -3% since 2004
21 Willoughby Road NW3 1RT Detached Freehold No £2,792,500 28 Apr 2006 First recorded sale
9 Ground Floor Flat 1 Willoughby Road NW3 1RT Flat / Apartment Leasehold No £240,000 18 Aug 2006 First recorded sale
34 Willoughby Road NW3 1RU Detached Freehold No £3,425,000 18 Oct 2006 First recorded sale
8 Flat A Willoughby Road NW3 1SA Flat / Apartment Leasehold No £711,250 31 Oct 2006 First recorded sale
30 Flat 1 Willoughby Road NW3 1RU Flat / Apartment Freehold No £232,500 30 Nov 2006 First recorded sale
7a Willoughby Road NW3 1RP Flat / Apartment Leasehold No £500,000 11 Dec 2006 +33% since 2002
25 Willoughby Road NW3 1RT Terraced Freehold No £3,000,000 28 Feb 2007 +140% since 2005
Willoughby House, 1 1 Willoughby Road NW3 1RP Terraced Freehold Yes £1,500,000 30 Mar 2007 First recorded sale
Willoughby House, 1 2 Willoughby Road NW3 1RP Terraced Freehold Yes £3,676,000 30 Mar 2007 First recorded sale
30 Flat 1 Willoughby Road NW3 1RU Flat / Apartment Freehold No £245,000 31 Jul 2007 +5% since 2006
4 Willoughby Road NW3 1SA Terraced Freehold No £2,810,000 3 Jan 2008 First recorded sale
22 Upper Ground Floor Flat Willoughby Road NW3 1SA Flat / Apartment Leasehold No £455,000 17 Mar 2010 +56% since 2005
20a Willoughby Road NW3 1SA Flat / Apartment Leasehold No £580,000 6 Aug 2010 +574% since 1996
24 Willoughby Road NW3 1SA Terraced Freehold No £2,935,000 10 Sep 2010 +278% since 1998
5b Willoughby Road NW3 1RP Flat / Apartment Leasehold No £500,000 27 Oct 2010 First recorded sale
48 Flat 3 Willoughby Road NW3 1RU Terraced Leasehold No £922,500 30 Sep 2011 +58% since 2006
8 Flat C Willoughby Road NW3 1SA Flat / Apartment Leasehold No £205,000 16 Apr 2012 +86% since 1998
17 Flat 2 Willoughby Road NW3 1RT Flat / Apartment Leasehold Yes £725,000 6 Aug 2012 First recorded sale
17 Flat 1 Willoughby Road NW3 1RT Flat / Apartment Leasehold No £585,000 30 Aug 2012 First recorded sale
16a Willoughby Road NW3 1SA Flat / Apartment Leasehold No £1,000,000 18 Jan 2013 First recorded sale
17 Flat 3 Willoughby Road NW3 1RT Flat / Apartment Leasehold No £670,000 8 Feb 2013 First recorded sale
16b Willoughby Road NW3 1SA Flat / Apartment Leasehold No £1,280,000 14 Feb 2013 First recorded sale
14 Ground Floor Flat Willoughby Road NW3 1SA Flat / Apartment Leasehold No £545,000 21 Mar 2013 +118% since 2002
11 Willoughby Road NW3 1RT Terraced Freehold No £3,150,000 29 Aug 2013 First recorded sale
21 Willoughby Road NW3 1RT Detached Freehold No £6,150,000 6 Sep 2013 +120% since 2006
16a Willoughby Road NW3 1SA Flat / Apartment Leasehold No £1,850,000 11 Jun 2014 +85% since 2013
17 Flat 3 Willoughby Road NW3 1RT Flat / Apartment Leasehold No £899,950 21 Aug 2014 +34% since 2013
48 Flat 3 Willoughby Road NW3 1RU Flat / Apartment Leasehold No £1,410,000 10 Sep 2014 +53% since 2011
25 Willoughby Road NW3 1RT Terraced Freehold No £3,190,000 19 Sep 2014 +6% since 2007
6d Willoughby Road NW3 1SA Flat / Apartment Leasehold No £717,000 31 Oct 2014 First recorded sale
20a Willoughby Road NW3 1SA Flat / Apartment Leasehold No £900,000 7 Jan 2015 +55% since 2010
14 Flat 2 Willoughby Road NW3 1SA Flat / Apartment Leasehold No £375,000 19 Oct 2015 First recorded sale
28 Willoughby Road NW3 1SA Terraced Freehold No £1,929,000 12 May 2016 First recorded sale
50 Garden Flat Willoughby Road NW3 1RU Flat / Apartment Leasehold No £750,000 19 Jul 2016 +150% since 2002
34 Willoughby Road NW3 1RU Detached Freehold No £6,700,000 2 Sep 2016 +96% since 2006
33 Willoughby Road NW3 1RT Terraced Freehold No £1,625,000 4 Apr 2017 +594% since 2002
46 Willoughby Road NW3 1RU Terraced Freehold No £3,500,000 12 Apr 2017 First recorded sale
9 Flat 1 Willoughby Road NW3 1RT Flat / Apartment Leasehold No £535,000 25 Sep 2017 First recorded sale
25 Willoughby Road NW3 1RT Terraced Freehold No £3,300,000 18 Mar 2019 +3% since 2014
6c Willoughby Road NW3 1SA Flat / Apartment Leasehold No £523,000 27 Sep 2019 +61% since 2003
27 Willoughby Road NW3 1RT Semi-detached Freehold No £3,650,000 3 Apr 2020 +161% since 2004
17 Flat 4 Willoughby Road NW3 1RT Flat / Apartment Leasehold No £830,000 23 Oct 2020 First recorded sale
33 Willoughby Road NW3 1RT Terraced Freehold No £1,660,000 25 Mar 2021 +2% since 2017
32 Willoughby Road NW3 1RU Semi-detached Freehold No £2,550,000 16 Apr 2021 First recorded sale
30 Flat 1 Willoughby Road NW3 1RU Flat / Apartment Leasehold No £490,000 23 Jun 2021 +100% since 2007
17 Flat 2 Willoughby Road NW3 1RT Flat / Apartment Leasehold No £900,000 28 Sep 2021 +24% since 2012
6d Willoughby Road NW3 1SA Flat / Apartment Leasehold No £512,000 21 Dec 2021 -29% since 2014
14 Flat 2 Willoughby Road NW3 1SA Flat / Apartment Leasehold No £350,000 18 Feb 2022 -7% since 2015
2a Willoughby Road NW3 1SA Terraced Freehold No £3,100,000 15 Jul 2022 First recorded sale
Willoughby House, 1 2 Willoughby Road NW3 1RP Terraced Freehold No £4,400,000 15 Jul 2022 +20% since 2007
7a Willoughby Road NW3 1RP Flat / Apartment Leasehold No £663,740 14 Nov 2022 +33% since 2006
42 Ground Floor Flat Willoughby Road NW3 1RU Flat / Apartment Leasehold No £1,350,000 3 Mar 2023 First recorded sale
20a Willoughby Road NW3 1SA Flat / Apartment Leasehold No £760,000 24 May 2024 -16% since 2015
22 Upper Ground Floor Flat Willoughby Road NW3 1SA Flat / Apartment Leasehold No £650,000 17 Jun 2024 +43% since 2010
28 Willoughby Road NW3 1SA Terraced Freehold No £3,494,000 2 Sep 2024 +81% since 2016
14a Willoughby Road NW3 1SA Flat / Apartment Leasehold No £975,000 1 Oct 2024 First recorded sale
44 Willoughby Road NW3 1RU Detached Freehold No £4,900,000 25 Oct 2024 +416% since 2000
18a Willoughby Road NW3 1SA Flat / Apartment Leasehold No £2,350,000 6 Mar 2025 First recorded sale
50 Willoughby Road NW3 1RU Flat / Apartment Freehold No £2,750,000 30 Sep 2025 First recorded sale
50 Garden Flat Willoughby Road NW3 1RU Flat / Apartment Leasehold No £2,750,000 30 Sep 2025 +267% since 2016
8 Flat A Willoughby Road NW3 1SA Flat / Apartment Leasehold No £1,550,000 19 Nov 2025 +118% since 2006
33 Willoughby Road NW3 1RT Terraced Freehold No £2,750,000 27 Mar 2026 +66% since 2021
Recorded standard sales per year on Willoughby Road
YearSales
1995 3
1996 4
1997 5
1998 3
1999 2
2000 3
2001 2
2002 6
2003 6
2004 2
2005 3
2006 8
2007 4
2008 1
2009 0
2010 4
2011 1
2012 3
2013 6
2014 5
2015 2
2016 3
2017 3
2018 0
2019 2
2020 2
2021 5
2022 4
2023 1
2024 5
2025 4
2026 (to Jul - year to date) 1

District context: the trend below covers the whole NW3 postcode district, not just Willoughby Road.

Median sold price

Median sold price per year in the wider NW3 district£135k£558k£981k£1.4m£1.83m199520012007201320192026*1995; Median: £142,500; Average (mean): £180,764; Sales: 1,014; Lowest: £2,000; Highest: £1,350,0001996; Median: £159,975; Average (mean): £215,639; Sales: 1,292; Lowest: £2,500; Highest: £2,725,0001997; Median: £188,125; Average (mean): £249,004; Sales: 1,412; Lowest: £1,000; Highest: £2,000,0001998; Median: £200,000; Average (mean): £282,138; Sales: 1,175; Lowest: £4,000; Highest: £4,600,0001999; Median: £245,000; Average (mean): £326,183; Sales: 1,354; Lowest: £36,500; Highest: £3,400,0002000; Median: £300,000; Average (mean): £398,821; Sales: 1,287; Lowest: £40,000; Highest: £4,557,7002001; Median: £333,750; Average (mean): £442,260; Sales: 1,152; Lowest: £40,000; Highest: £5,635,0002002; Median: £352,500; Average (mean): £473,729; Sales: 1,241; Lowest: £5,000; Highest: £4,800,0002003; Median: £360,000; Average (mean): £511,495; Sales: 941; Lowest: £14,000; Highest: £3,775,0002004; Median: £396,250; Average (mean): £559,513; Sales: 1,080; Lowest: £70,000; Highest: £4,300,0002005; Median: £430,000; Average (mean): £593,974; Sales: 1,074; Lowest: £100,000; Highest: £6,500,0002006; Median: £470,000; Average (mean): £644,032; Sales: 1,378; Lowest: £119,999; Highest: £5,200,0002007; Median: £525,000; Average (mean): £768,431; Sales: 1,121; Lowest: £102,000; Highest: £9,250,0002008; Median: £550,000; Average (mean): £942,355; Sales: 606; Lowest: £52,976; Highest: £7,607,0002009; Median: £560,000; Average (mean): £838,909; Sales: 655; Lowest: £99,800; Highest: £12,500,0002010; Median: £615,000; Average (mean): £1,004,968; Sales: 897; Lowest: £96,000; Highest: £16,000,0002011; Median: £670,000; Average (mean): £1,021,556; Sales: 754; Lowest: £81,000; Highest: £19,250,0002012; Median: £720,000; Average (mean): £1,120,893; Sales: 715; Lowest: £70,000; Highest: £20,000,0002013; Median: £805,000; Average (mean): £1,180,428; Sales: 802; Lowest: £110,000; Highest: £9,000,0002014; Median: £895,000; Average (mean): £1,300,060; Sales: 811; Lowest: £79,000; Highest: £11,000,0002015; Median: £950,000; Average (mean): £1,396,125; Sales: 678; Lowest: £116,000; Highest: £15,200,0002016; Median: £925,000; Average (mean): £1,398,232; Sales: 585; Lowest: £125,000; Highest: £12,500,0002017; Median: £977,500; Average (mean): £1,534,366; Sales: 574; Lowest: £118,835; Highest: £17,500,0002018; Median: £993,750; Average (mean): £1,464,412; Sales: 498; Lowest: £200,000; Highest: £12,330,0002019; Median: £1,050,000; Average (mean): £1,510,078; Sales: 523; Lowest: £220,000; Highest: £13,000,0002020; Median: £1,000,000; Average (mean): £1,575,791; Sales: 505; Lowest: £185,000; Highest: £14,662,0002021; Median: £993,750; Average (mean): £1,544,471; Sales: 756; Lowest: £178,750; Highest: £25,900,0002022; Median: £1,095,000; Average (mean): £1,739,453; Sales: 636; Lowest: £200,000; Highest: £22,000,0002023; Median: £1,053,000; Average (mean): £1,671,630; Sales: 547; Lowest: £265,000; Highest: £17,500,0002024; Median: £1,000,000; Average (mean): £1,532,310; Sales: 658; Lowest: £189,000; Highest: £22,500,0002025; Median: £1,000,000; Average (mean): £1,609,124; Sales: 617; Lowest: £187,500; Highest: £16,500,0002026 (year to date); Median: £870,000; Average (mean): £1,354,551; Sales: 177; Lowest: £198,000; Highest: £12,925,000; Coverage: to Jul - year to date

Sales per year

Sales per year in the wider NW3 district7061,412199520012007201320192026*1995; Sales: 1,0141996; Sales: 1,2921997; Sales: 1,4121998; Sales: 1,1751999; Sales: 1,3542000; Sales: 1,2872001; Sales: 1,1522002; Sales: 1,2412003; Sales: 9412004; Sales: 1,0802005; Sales: 1,0742006; Sales: 1,3782007; Sales: 1,1212008; Sales: 6062009; Sales: 6552010; Sales: 8972011; Sales: 7542012; Sales: 7152013; Sales: 8022014; Sales: 8112015; Sales: 6782016; Sales: 5852017; Sales: 5742018; Sales: 4982019; Sales: 5232020; Sales: 5052021; Sales: 7562022; Sales: 6362023; Sales: 5472024; Sales: 6582025; Sales: 6172026 (year to date); Sales: 177; Coverage: to Jul - year to date

Year-on-year change in median price

Year-on-year change in median sold price in the wider NW3 district+25%-25%0199520012007201320192026*1996 vs 1995; Change: +12.3%; 1996 median: £159,975 (1,292 sales); 1995 median: £142,500 (1,014 sales)1997 vs 1996; Change: +17.6%; 1997 median: £188,125 (1,412 sales); 1996 median: £159,975 (1,292 sales)1998 vs 1997; Change: +6.3%; 1998 median: £200,000 (1,175 sales); 1997 median: £188,125 (1,412 sales)1999 vs 1998; Change: +22.5%; 1999 median: £245,000 (1,354 sales); 1998 median: £200,000 (1,175 sales)2000 vs 1999; Change: +22.4%; 2000 median: £300,000 (1,287 sales); 1999 median: £245,000 (1,354 sales)2001 vs 2000; Change: +11.3%; 2001 median: £333,750 (1,152 sales); 2000 median: £300,000 (1,287 sales)2002 vs 2001; Change: +5.6%; 2002 median: £352,500 (1,241 sales); 2001 median: £333,750 (1,152 sales)2003 vs 2002; Change: +2.1%; 2003 median: £360,000 (941 sales); 2002 median: £352,500 (1,241 sales)2004 vs 2003; Change: +10.1%; 2004 median: £396,250 (1,080 sales); 2003 median: £360,000 (941 sales)2005 vs 2004; Change: +8.5%; 2005 median: £430,000 (1,074 sales); 2004 median: £396,250 (1,080 sales)2006 vs 2005; Change: +9.3%; 2006 median: £470,000 (1,378 sales); 2005 median: £430,000 (1,074 sales)2007 vs 2006; Change: +11.7%; 2007 median: £525,000 (1,121 sales); 2006 median: £470,000 (1,378 sales)2008 vs 2007; Change: +4.8%; 2008 median: £550,000 (606 sales); 2007 median: £525,000 (1,121 sales)2009 vs 2008; Change: +1.8%; 2009 median: £560,000 (655 sales); 2008 median: £550,000 (606 sales)2010 vs 2009; Change: +9.8%; 2010 median: £615,000 (897 sales); 2009 median: £560,000 (655 sales)2011 vs 2010; Change: +8.9%; 2011 median: £670,000 (754 sales); 2010 median: £615,000 (897 sales)2012 vs 2011; Change: +7.5%; 2012 median: £720,000 (715 sales); 2011 median: £670,000 (754 sales)2013 vs 2012; Change: +11.8%; 2013 median: £805,000 (802 sales); 2012 median: £720,000 (715 sales)2014 vs 2013; Change: +11.2%; 2014 median: £895,000 (811 sales); 2013 median: £805,000 (802 sales)2015 vs 2014; Change: +6.1%; 2015 median: £950,000 (678 sales); 2014 median: £895,000 (811 sales)2016 vs 2015; Change: -2.6%; 2016 median: £925,000 (585 sales); 2015 median: £950,000 (678 sales)2017 vs 2016; Change: +5.7%; 2017 median: £977,500 (574 sales); 2016 median: £925,000 (585 sales)2018 vs 2017; Change: +1.7%; 2018 median: £993,750 (498 sales); 2017 median: £977,500 (574 sales)2019 vs 2018; Change: +5.7%; 2019 median: £1,050,000 (523 sales); 2018 median: £993,750 (498 sales)2020 vs 2019; Change: -4.8%; 2020 median: £1,000,000 (505 sales); 2019 median: £1,050,000 (523 sales)2021 vs 2020; Change: -0.6%; 2021 median: £993,750 (756 sales); 2020 median: £1,000,000 (505 sales)2022 vs 2021; Change: +10.2%; 2022 median: £1,095,000 (636 sales); 2021 median: £993,750 (756 sales)2023 vs 2022; Change: -3.8%; 2023 median: £1,053,000 (547 sales); 2022 median: £1,095,000 (636 sales)2024 vs 2023; Change: -5.0%; 2024 median: £1,000,000 (658 sales); 2023 median: £1,053,000 (547 sales)2025 vs 2024; Change: +0.0%; 2025 median: £1,000,000 (617 sales); 2024 median: £1,000,000 (658 sales)

Median sold price, indexed - 1995 = 100

Each point is the year's median divided by the 1995 figure (£142,500), so 200 means double the 1995 value in cash terms. 1995 is the base because it is the first year with at least 10 recorded sales - re-basing on a thinner year would make every later reading a multiple of noise. Indexing keeps a 31-year series readable along its whole length - a pound axis hides the early years behind late-year scale. Values are nominal: not adjusted for general inflation.

Median sold price in the wider NW3 district, indexed to 1995 = 10095273451629807199520012007201320192026*1995; Index: 100 (1995 = 100); Median: £142,500; Sales: 1,0141996; Index: 112 (1995 = 100); Median: £159,975; Sales: 1,2921997; Index: 132 (1995 = 100); Median: £188,125; Sales: 1,4121998; Index: 140 (1995 = 100); Median: £200,000; Sales: 1,1751999; Index: 172 (1995 = 100); Median: £245,000; Sales: 1,3542000; Index: 211 (1995 = 100); Median: £300,000; Sales: 1,2872001; Index: 234 (1995 = 100); Median: £333,750; Sales: 1,1522002; Index: 247 (1995 = 100); Median: £352,500; Sales: 1,2412003; Index: 253 (1995 = 100); Median: £360,000; Sales: 9412004; Index: 278 (1995 = 100); Median: £396,250; Sales: 1,0802005; Index: 302 (1995 = 100); Median: £430,000; Sales: 1,0742006; Index: 330 (1995 = 100); Median: £470,000; Sales: 1,3782007; Index: 368 (1995 = 100); Median: £525,000; Sales: 1,1212008; Index: 386 (1995 = 100); Median: £550,000; Sales: 6062009; Index: 393 (1995 = 100); Median: £560,000; Sales: 6552010; Index: 432 (1995 = 100); Median: £615,000; Sales: 8972011; Index: 470 (1995 = 100); Median: £670,000; Sales: 7542012; Index: 505 (1995 = 100); Median: £720,000; Sales: 7152013; Index: 565 (1995 = 100); Median: £805,000; Sales: 8022014; Index: 628 (1995 = 100); Median: £895,000; Sales: 8112015; Index: 667 (1995 = 100); Median: £950,000; Sales: 6782016; Index: 649 (1995 = 100); Median: £925,000; Sales: 5852017; Index: 686 (1995 = 100); Median: £977,500; Sales: 5742018; Index: 697 (1995 = 100); Median: £993,750; Sales: 4982019; Index: 737 (1995 = 100); Median: £1,050,000; Sales: 5232020; Index: 702 (1995 = 100); Median: £1,000,000; Sales: 5052021; Index: 697 (1995 = 100); Median: £993,750; Sales: 7562022; Index: 768 (1995 = 100); Median: £1,095,000; Sales: 6362023; Index: 739 (1995 = 100); Median: £1,053,000; Sales: 5472024; Index: 702 (1995 = 100); Median: £1,000,000; Sales: 6582025; Index: 702 (1995 = 100); Median: £1,000,000; Sales: 6172026 (year to date); Index: 611 (1995 = 100); Median: £870,000; Sales: 177; Coverage: to Jul - year to date
Median sold price per year in the wider NW3 district - half of recorded sales in each year were below the line. The dashed line is the average (mean). The price axis does not start at zero. * 2026 is incomplete (to Jul - year to date) and is excluded from the year-on-year panel. (Standard sales, HM Land Registry.)The median is the middle sale price of all standard (HM Land Registry category-A) sales in the wider NW3 district in each calendar year - half of recorded sales were below it, half above. The mean is shown as a secondary line for comparison. Years with no sales are left as gaps; years with fewer than 3 sales get no plotted point (their prices are in the data table); years with fewer than 5 sales are drawn hollow and flagged. The year-on-year panel compares each year's median with the year before, only where both years had at least 10 sales, and skips the incomplete current year. These are the prices of what happened to sell each year, not a like-for-like index - a shift in the mix of homes sold moves the line as surely as a shift in prices.
Sold price per year in the wider NW3 district. In years with fewer than 3 sales no median or average is published - with 1 or 2 sales the lowest and highest columns are the actual individual prices.
Year Median price Average (mean) priceSalesLowestHighestChange on previous year
1995 £142,500 £180,764 1,014 £2,000 £1,350,000 -
1996 £159,975 £215,639 1,292 £2,500 £2,725,000 +12.3%
1997 £188,125 £249,004 1,412 £1,000 £2,000,000 +17.6%
1998 £200,000 £282,138 1,175 £4,000 £4,600,000 +6.3%
1999 £245,000 £326,183 1,354 £36,500 £3,400,000 +22.5%
2000 £300,000 £398,821 1,287 £40,000 £4,557,700 +22.4%
2001 £333,750 £442,260 1,152 £40,000 £5,635,000 +11.3%
2002 £352,500 £473,729 1,241 £5,000 £4,800,000 +5.6%
2003 £360,000 £511,495 941 £14,000 £3,775,000 +2.1%
2004 £396,250 £559,513 1,080 £70,000 £4,300,000 +10.1%
2005 £430,000 £593,974 1,074 £100,000 £6,500,000 +8.5%
2006 £470,000 £644,032 1,378 £119,999 £5,200,000 +9.3%
2007 £525,000 £768,431 1,121 £102,000 £9,250,000 +11.7%
2008 £550,000 £942,355 606 £52,976 £7,607,000 +4.8%
2009 £560,000 £838,909 655 £99,800 £12,500,000 +1.8%
2010 £615,000 £1,004,968 897 £96,000 £16,000,000 +9.8%
2011 £670,000 £1,021,556 754 £81,000 £19,250,000 +8.9%
2012 £720,000 £1,120,893 715 £70,000 £20,000,000 +7.5%
2013 £805,000 £1,180,428 802 £110,000 £9,000,000 +11.8%
2014 £895,000 £1,300,060 811 £79,000 £11,000,000 +11.2%
2015 £950,000 £1,396,125 678 £116,000 £15,200,000 +6.1%
2016 £925,000 £1,398,232 585 £125,000 £12,500,000 -2.6%
2017 £977,500 £1,534,366 574 £118,835 £17,500,000 +5.7%
2018 £993,750 £1,464,412 498 £200,000 £12,330,000 +1.7%
2019 £1,050,000 £1,510,078 523 £220,000 £13,000,000 +5.7%
2020 £1,000,000 £1,575,791 505 £185,000 £14,662,000 -4.8%
2021 £993,750 £1,544,471 756 £178,750 £25,900,000 -0.6%
2022 £1,095,000 £1,739,453 636 £200,000 £22,000,000 +10.2%
2023 £1,053,000 £1,671,630 547 £265,000 £17,500,000 -3.8%
2024 £1,000,000 £1,532,310 658 £189,000 £22,500,000 -5.0%
2025 £1,000,000 £1,609,124 617 £187,500 £16,500,000 +0.0%
2026 (to Jul - year to date) £870,000 £1,354,551 177 £198,000 £12,925,000 -

Property types in NW3Each share is that property type's slice of all standard (HM Land Registry category-A) sales in NW3. The price beside it is the mean sale price for that type across all recorded years. The freehold/leasehold split and any new-build figure compare averages weighted by number of sales. Much of a "flat vs house" or leasehold gap is the property type itself, not a premium.

Detached 3% £3,094,407
Semi-detached 5% £2,191,536
Terraced 10% £1,428,759
Flat / Apartment 82% £577,714
Prices are the mean across all recorded years - a few expensive sales can pull an average upward.

18% freehold, 82% leasehold, across all recorded years. New-build homes here sold for around 25% more than existing homes - comparing mean prices across all property types and all recorded years, so some of that gap is the mix of what was built (new builds skew towards particular types), not a like-for-like premium; the detail below compares within each type.

Tenure and new-build detail by type
TypeFreeholdNew-build vs existing
Detached 95% -29% for new build
Semi-detached 92% -23% for new build
Terraced 94% +1% for new build
Flat / Apartment 1% +55% for new build

New-build vs existing compares mean prices within the same type, so it is partly mix-adjusted - but it is not a like-for-like index.

Who lives around Willoughby RoadCensus 2021 figures for the small statistical area (LSOA) around this street - by ONS design an LSOA covers roughly 400 to 1,200 households, so this describes the immediate neighbourhood, not this street alone. Owner-occupied includes homes owned outright, with a mortgage, and shared ownership.

Owner-occupied 57% Private rented 37% Social rented 6%

Age profile

Under 15 19%
15-24 6%
25-44 30%
45-64 26%
65+ 19%

565 households in the immediate area

40% of households have no car or van

Source: Office for National Statistics, Census 2021 (Open Government Licence v3.0)

Typical rents in CamdenAverage monthly private rents for the local authority area, from the ONS Price Index of Private Rents (August 2026 figures). These are council-area averages, not street-level figures - rents on any one street can differ. The yearly change compares the same month a year earlier.

Home sizeAverage rent
1 bed £2,054 pcm
2 bed £2,621 pcm
3 bed £3,055 pcm
4+ bed £3,967 pcm
All homes £2,819 pcm

Source: Office for National Statistics, Price Index of Private Rents (Open Government Licence v3.0)

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Sales 103
Median, all yearsi £711,250
Average (mean) £1,262,184
Lowest £11,000
Highest £6,700,000
Property type
Price range
Date range

Showing 1-50 of 103 results

Recorded sales on Willoughby Road

Showing 1-50 of 103 sales, newest first.

Address Postcode TypeThis table sorts by Price or Date, across the whole result set. Type and tenure are filters, not sort keys - use the filter bar above to narrow the list; it applies to every page of results. TenureThis table sorts by Price or Date, across the whole result set. Type and tenure are filters, not sort keys - use the filter bar above to narrow the list; it applies to every page of results.
33 Willoughby Road NW3 1RT Terraced Freehold £2,750,000 +66% since 2021 27 Mar 2026
8 Flat A Willoughby Road NW3 1SA Flat / Apartment Leasehold £1,550,000 +118% since 2006 19 Nov 2025
50 Garden Flat Willoughby Road NW3 1RU Flat / Apartment Leasehold £2,750,000 +267% since 2016 30 Sep 2025
50 Willoughby Road NW3 1RU Flat / Apartment Freehold £2,750,000 First recorded sale 30 Sep 2025
18a Willoughby Road NW3 1SA Flat / Apartment Leasehold £2,350,000 First recorded sale 6 Mar 2025
44 Willoughby Road NW3 1RU Detached Freehold £4,900,000 +416% since 2000 25 Oct 2024
14a Willoughby Road NW3 1SA Flat / Apartment Leasehold £975,000 First recorded sale 1 Oct 2024
28 Willoughby Road NW3 1SA Terraced Freehold £3,494,000 +81% since 2016 2 Sep 2024
22 Upper Ground Floor Flat Willoughby Road NW3 1SA Flat / Apartment Leasehold £650,000 +43% since 2010 17 Jun 2024
20a Willoughby Road NW3 1SA Flat / Apartment Leasehold £760,000 -16% since 2015 24 May 2024
42 Ground Floor Flat Willoughby Road NW3 1RU Flat / Apartment Leasehold £1,350,000 First recorded sale 3 Mar 2023
7a Willoughby Road NW3 1RP Flat / Apartment Leasehold £663,740 +33% since 2006 14 Nov 2022
2a Willoughby Road NW3 1SA Terraced Freehold £3,100,000 First recorded sale 15 Jul 2022
Willoughby House, 1 2 Willoughby Road NW3 1RP Terraced Freehold £4,400,000 +20% since 2007 15 Jul 2022
14 Flat 2 Willoughby Road NW3 1SA Flat / Apartment Leasehold £350,000 -7% since 2015 18 Feb 2022
6d Willoughby Road NW3 1SA Flat / Apartment Leasehold £512,000 -29% since 2014 21 Dec 2021
17 Flat 2 Willoughby Road NW3 1RT Flat / Apartment Leasehold £900,000 +24% since 2012 28 Sep 2021
30 Flat 1 Willoughby Road NW3 1RU Flat / Apartment Leasehold £490,000 +100% since 2007 23 Jun 2021
32 Willoughby Road NW3 1RU Semi-detached Freehold £2,550,000 First recorded sale 16 Apr 2021
33 Willoughby Road NW3 1RT Terraced Freehold £1,660,000 +2% since 2017 25 Mar 2021
17 Flat 4 Willoughby Road NW3 1RT Flat / Apartment Leasehold £830,000 First recorded sale 23 Oct 2020
27 Willoughby Road NW3 1RT Semi-detached Freehold £3,650,000 +161% since 2004 3 Apr 2020
6c Willoughby Road NW3 1SA Flat / Apartment Leasehold £523,000 +61% since 2003 27 Sep 2019
25 Willoughby Road NW3 1RT Terraced Freehold £3,300,000 +3% since 2014 18 Mar 2019
9 Flat 1 Willoughby Road NW3 1RT Flat / Apartment Leasehold £535,000 First recorded sale 25 Sep 2017
46 Willoughby Road NW3 1RU Terraced Freehold £3,500,000 First recorded sale 12 Apr 2017
33 Willoughby Road NW3 1RT Terraced Freehold £1,625,000 +594% since 2002 4 Apr 2017
34 Willoughby Road NW3 1RU Detached Freehold £6,700,000 +96% since 2006 2 Sep 2016
50 Garden Flat Willoughby Road NW3 1RU Flat / Apartment Leasehold £750,000 +150% since 2002 19 Jul 2016
28 Willoughby Road NW3 1SA Terraced Freehold £1,929,000 First recorded sale 12 May 2016
14 Flat 2 Willoughby Road NW3 1SA Flat / Apartment Leasehold £375,000 First recorded sale 19 Oct 2015
20a Willoughby Road NW3 1SA Flat / Apartment Leasehold £900,000 +55% since 2010 7 Jan 2015
6d Willoughby Road NW3 1SA Flat / Apartment Leasehold £717,000 First recorded sale 31 Oct 2014
25 Willoughby Road NW3 1RT Terraced Freehold £3,190,000 +6% since 2007 19 Sep 2014
48 Flat 3 Willoughby Road NW3 1RU Flat / Apartment Leasehold £1,410,000 +53% since 2011 10 Sep 2014
17 Flat 3 Willoughby Road NW3 1RT Flat / Apartment Leasehold £899,950 +34% since 2013 21 Aug 2014
16a Willoughby Road NW3 1SA Flat / Apartment Leasehold £1,850,000 +85% since 2013 11 Jun 2014
21 Willoughby Road NW3 1RT Detached Freehold £6,150,000 +120% since 2006 6 Sep 2013
11 Willoughby Road NW3 1RT Terraced Freehold £3,150,000 First recorded sale 29 Aug 2013
14 Ground Floor Flat Willoughby Road NW3 1SA Flat / Apartment Leasehold £545,000 +118% since 2002 21 Mar 2013
16b Willoughby Road NW3 1SA Flat / Apartment Leasehold £1,280,000 First recorded sale 14 Feb 2013
17 Flat 3 Willoughby Road NW3 1RT Flat / Apartment Leasehold £670,000 First recorded sale 8 Feb 2013
16a Willoughby Road NW3 1SA Flat / Apartment Leasehold £1,000,000 First recorded sale 18 Jan 2013
17 Flat 1 Willoughby Road NW3 1RT Flat / Apartment Leasehold £585,000 First recorded sale 30 Aug 2012
17 Flat 2 Willoughby Road New build NW3 1RT Flat / Apartment Leasehold £725,000 First recorded sale 6 Aug 2012
8 Flat C Willoughby Road NW3 1SA Flat / Apartment Leasehold £205,000 +86% since 1998 16 Apr 2012
48 Flat 3 Willoughby Road NW3 1RU Terraced Leasehold £922,500 +58% since 2006 30 Sep 2011
5b Willoughby Road NW3 1RP Flat / Apartment Leasehold £500,000 First recorded sale 27 Oct 2010
24 Willoughby Road NW3 1SA Terraced Freehold £2,935,000 +278% since 1998 10 Sep 2010
20a Willoughby Road NW3 1SA Flat / Apartment Leasehold £580,000 +574% since 1996 6 Aug 2010

Homes that sold more than once on Willoughby RoadEvery address on Willoughby Road with two or more recorded standard (HM Land Registry category-A) sales, matched on the exact address so a sale can never be attributed to a neighbouring home. "Change" is the difference between consecutive sales of the same home. "Annualised" is the constant yearly rate that would grow the earlier price into the later one over the time between them (compound), and is only shown when the sales are at least a year apart. These are historical facts about past sales - they are not an estimate of what any home is worth today.

A home selling twice is the cleanest price comparison the Land Registry data offers - the same bricks, years apart. 31 addresses here have sold more than once.

AddressSoldPriceChangeAnnualised
33 Willoughby RoadNW3 1RT15 Oct 2002£234,000first recorded sale
4 Apr 2017£1,625,000+£1,391,000 (+594.4%)+14.3%/yrover 14.5 yrs
25 Mar 2021£1,660,000+£35,000 (+2.2%)+0.5%/yrover 4.0 yrs
27 Mar 2026£2,750,000+£1,090,000 (+65.7%)+10.6%/yrover 5.0 yrs
8 Flat A Willoughby RoadNW3 1SA31 Oct 2006£711,250first recorded sale
19 Nov 2025£1,550,000+£838,750 (+117.9%)+4.2%/yrover 19.1 yrs
50 Garden Flat Willoughby RoadNW3 1RU3 Jul 2002£300,000first recorded sale
19 Jul 2016£750,000+£450,000 (+150.0%)+6.7%/yrover 14.0 yrs
30 Sep 2025£2,750,000+£2,000,000 (+266.7%)+15.2%/yrover 9.2 yrs
44 Willoughby RoadNW3 1RU30 Nov 2000£950,000first recorded sale
25 Oct 2024£4,900,000+£3,950,000 (+415.8%)+7.1%/yrover 23.9 yrs
28 Willoughby RoadNW3 1SA12 May 2016£1,929,000first recorded sale
2 Sep 2024£3,494,000+£1,565,000 (+81.1%)+7.4%/yrover 8.3 yrs
22 Upper Ground Floor Flat Willoughby RoadNW3 1SA16 Feb 1996£126,000first recorded sale
4 Jul 1997£11,000-£115,000 (-91.3%)-82.9%/yrover 1.4 yrs
2 Dec 2005£292,000+£281,000 (+2,554.5%)+47.7%/yrover 8.4 yrs
17 Mar 2010£455,000+£163,000 (+55.8%)+10.9%/yrover 4.3 yrs
17 Jun 2024£650,000+£195,000 (+42.9%)+2.5%/yrover 14.3 yrs
20a Willoughby RoadNW3 1SA12 Sep 1996£86,000first recorded sale
6 Aug 2010£580,000+£494,000 (+574.4%)+14.7%/yrover 13.9 yrs
7 Jan 2015£900,000+£320,000 (+55.2%)+10.4%/yrover 4.4 yrs
24 May 2024£760,000-£140,000 (-15.6%)-1.8%/yrover 9.4 yrs
7a Willoughby RoadNW3 1RP21 May 1999£152,000first recorded sale
12 Dec 2002£376,500+£224,500 (+147.7%)+29.0%/yrover 3.6 yrs
11 Dec 2006£500,000+£123,500 (+32.8%)+7.4%/yrover 4.0 yrs
14 Nov 2022£663,740+£163,740 (+32.7%)+1.8%/yrover 15.9 yrs
Willoughby House, 1 2 Willoughby RoadNW3 1RP30 Mar 2007 New build£3,676,000first recorded sale
15 Jul 2022£4,400,000+£724,000 (+19.7%)+1.2%/yrover 15.3 yrs
14 Flat 2 Willoughby RoadNW3 1SA19 Oct 2015£375,000first recorded sale
18 Feb 2022£350,000-£25,000 (-6.7%)-1.1%/yrover 6.3 yrs
6d Willoughby RoadNW3 1SA31 Oct 2014£717,000first recorded sale
21 Dec 2021£512,000-£205,000 (-28.6%)-4.6%/yrover 7.1 yrs
17 Flat 2 Willoughby RoadNW3 1RT6 Aug 2012 New build£725,000first recorded sale
28 Sep 2021£900,000+£175,000 (+24.1%)+2.4%/yrover 9.1 yrs
30 Flat 1 Willoughby RoadNW3 1RU30 Nov 2006£232,500first recorded sale
31 Jul 2007£245,000+£12,500 (+5.4%)held under a year
23 Jun 2021£490,000+£245,000 (+100.0%)+5.1%/yrover 13.9 yrs
27 Willoughby RoadNW3 1RT11 Jun 2004£1,400,000first recorded sale
3 Apr 2020£3,650,000+£2,250,000 (+160.7%)+6.2%/yrover 15.8 yrs
6c Willoughby RoadNW3 1SA28 Feb 2003£324,999first recorded sale
27 Sep 2019£523,000+£198,001 (+60.9%)+2.9%/yrover 16.6 yrs
Show 16 more resold addresses
AddressEach sale (change between sales)Overall
25 Willoughby RoadNW3 1RT£1,250,000 (Mar 2005, new build) -> £3,000,000 (Feb 2007; +140.0%, +58.0%/yr) -> £3,190,000 (Sep 2014; +6.3%, +0.8%/yr) -> £3,300,000 (Mar 2019; +3.4%, +0.8%/yr)+164.0%+7.2%/yr over 14.0 yrs
34 Willoughby RoadNW3 1RU£3,425,000 (Oct 2006) -> £6,700,000 (Sep 2016; +95.6%, +7.0%/yr)+95.6%+7.0%/yr over 9.9 yrs
48 Flat 3 Willoughby RoadNW3 1RU£242,500 (Dec 1996) -> £500,000 (Jun 2003; +106.2%, +11.7%/yr) -> £585,000 (Feb 2006; +17.0%, +6.2%/yr) -> £922,500 (Sep 2011; +57.7%, +8.4%/yr) -> £1,410,000 (Sep 2014; +52.8%, +15.5%/yr)+481.4%+10.4%/yr over 17.7 yrs
17 Flat 3 Willoughby RoadNW3 1RT£670,000 (Feb 2013) -> £899,950 (Aug 2014; +34.3%, +21.3%/yr)+34.3%+21.3%/yr over 1.5 yrs
16a Willoughby RoadNW3 1SA£1,000,000 (Jan 2013) -> £1,850,000 (Jun 2014; +85.0%, +55.5%/yr)+85.0%+55.5%/yr over 1.4 yrs
21 Willoughby RoadNW3 1RT£2,792,500 (Apr 2006) -> £6,150,000 (Sep 2013; +120.2%, +11.3%/yr)+120.2%+11.3%/yr over 7.4 yrs
14 Ground Floor Flat Willoughby RoadNW3 1SA£250,000 (Mar 2002) -> £545,000 (Mar 2013; +118.0%, +7.3%/yr)+118.0%+7.3%/yr over 11.0 yrs
8 Flat C Willoughby RoadNW3 1SA£96,050 (Sep 1997) -> £110,000 (Aug 1998; +14.5%, held under a year) -> £205,000 (Apr 2012; +86.4%, +4.6%/yr)+113.4%+5.3%/yr over 14.6 yrs
24 Willoughby RoadNW3 1SA£776,500 (Jul 1998) -> £2,935,000 (Sep 2010; +278.0%, +11.6%/yr)+278.0%+11.6%/yr over 12.1 yrs
48 Flat 1 Willoughby RoadNW3 1RU£180,000 (Dec 1997) -> £495,000 (Sep 2004; +175.0%, +16.2%/yr) -> £480,000 (Apr 2006; -3.0%, -1.9%/yr)+166.7%+12.5%/yr over 8.3 yrs
7b Flat 2 Willoughby RoadNW3 1RP£370,000 (Jul 2003) -> £460,000 (Dec 2003; +24.3%, held under a year)+24.3%
2 Willoughby RoadNW3 1SA£1,090,000 (Sep 2001) -> £1,550,000 (Jun 2003; +42.2%, +22.8%/yr)+42.2%+22.8%/yr over 1.7 yrs
22 Second And Third Floor Flat Willoughby RoadNW3 1SA£244,500 (Oct 1996) -> £595,000 (Jul 2002; +143.4%, +16.9%/yr)+143.4%+16.9%/yr over 5.7 yrs
14 Flat 4 And 5 Willoughby RoadNW3 1SA£185,000 (Jan 1998) -> £277,500 (Apr 2000; +50.0%, +20.2%/yr)+50.0%+20.2%/yr over 2.2 yrs
18 Basement And Ground Floor Willoughby RoadNW3 1SA£310,000 (Mar 1995) -> £556,500 (Mar 2000; +79.5%, +12.4%/yr)+79.5%+12.4%/yr over 5.0 yrs
26 Willoughby RoadNW3 1SA£485,000 (Aug 1997) -> £1,275,000 (Mar 1999; +162.9%, +81.0%/yr)+162.9%+81.0%/yr over 1.6 yrs

Living near Willoughby Road

  • Nearest GP surgery Gray's Inn Medical Group Hampstead 0.5 mi
  • Nearest pharmacy Keats Pharmacy 0.1 mi
  • Nearest dentist Paddington Dental Practice 2.8 mi

Straight-line distances from the street's postcode area - check catchment and availability on nhs.uk.

Source: NHS England Organisation Data Service (Open Government Licence v3.0).

Last updated 1 Jun 2026. Latest sale recorded July 2026. Data refreshed 22 Sep 2026 from HM Land Registry (published with a 1-2 month lag).

How we calculate these figures

Figures use HM Land Registry Price Paid Data, standard sales only - HM Land Registry's "category A". That excludes repossessions and other sales under a power of sale, buy-to-lets identifiable by a mortgage, sales to companies and other non-private buyers, and properties classed as "Other". We also ignore entries under £1,000. Auctions are not excluded: a normal auction sale between a private buyer and seller is a standard sale and is counted here. HM Land Registry only began flagging these categories in October 2013, so sales before then are all counted as standard. Price Paid Data also leaves out sales never lodged for registration and transfers not for value - right-to-buy discounts, gifts, divorce transfers and compulsory purchases. Land Registry records some towns under two spellings; we treat them as one town, so a street's full history appears on a single page. England and Wales only; HM Land Registry publishes with a 1-2 month lag.

Average price
The arithmetic mean of every standard full-value sale on this street, all property types and all years since 1995 combined. Because it spans decades it typically sits below current values - see the year-by-year trend below for the recent level.
Typical sold price (median)
The middle recorded sale price on the street - half of recorded sales were below this and half above. Less swayed by a single unusual sale than the mean, which matters on a street where a handful of sales is normal - and why the headline and stats lead with it. With fewer than 3 recorded sales no median is stated; the actual prices are shown instead, and with 3 or 4 sales the median is flagged with its sale count.
Total sales
A straight count of the standard sales recorded on this street, with the dates of the first and most recent.
Lowest / highest sale
The single lowest and highest individual sale prices recorded on the street in any year - two transactions, not a typical range.
Every-sale chart
One mark per standard sale recorded on the street: its position is the completion date and the price actually paid. Nothing is averaged, smoothed or projected, and no estimate of today's value is implied.
Sold again (same home)
Addresses with two or more recorded sales, matched on the exact address. The annualised % is the steady yearly rate that would turn the earlier price into the later one over the time between the two sales (compound growth), and is only stated when the sales are at least a year apart. It takes no account of extensions, renovation or condition, and no value today is estimated from it.
Filtered stats bar
The count, median, mean, lowest and highest above the sales table recompute over exactly the sales matching your current filters - the same set the table and the CSV download cover. With fewer than 3 matching sales no median is shown; the lowest and highest are then the actual individual prices.
District trend (% change & chart)
Calculated across the wider NW3 postcode district, not this street alone (one street rarely has enough sales each year for a reliable trend). We compare the district's median sold price in its earliest year with at least 10 recorded sales against its most recent complete such year - a median-on-median comparison. The current calendar year is excluded because its registrations are still arriving.
Property-type mix
Share of standard sales by property type across the NW3 district. Any new-build figure compares the average new-build price with the average existing-home price, weighted by number of sales.
Instant estimate
An automated estimate from nearby Land Registry sold prices adjusted for market trends - not a formal valuation. A local agent's valuation will be more accurate.
Change since previous sale
Where a sale row shows "up/down X% since {year}", that compares the sale price with the most recent earlier recorded sale of the same property - not an area trend.

Contains HM Land Registry data © Crown copyright and database right 2026. Licensed under the Open Government Licence v3.0. England and Wales only. Sale prices are as recorded by Land Registry and may exclude some private/below-threshold transactions.

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